For Farmland Traditions: I was involved in many aspects of the brand, from social media including LinkedIn, Facebook, and Instagram, to Amazon Storefront design and set up. A challenge with this client was that there was no budget to bring actual dogs to the photoshoot. I created the image shot lists so that image manipulation could merge the photoshoot images with stock dog images to create the composite images to be used in the campaigns. I edited the images from the photoshoot, and even participated in the photoshoot by being the hand model for the treat shots below. I expanded the art direction based off of an existing package design. Custom illustrations were used to create the GIFs used for social media. I also created all of the artwork used in the video, and used a storyboard to convey the ideation to the video team.
